Orange County PPC Advertising Management
Pay Per Click (PPC) advertising is a tool that is geared to focused and successful advertising. Marketing to the people who search for your specific products or services. In contrast to other advertising methods, like television, radio, printed media or billboard advertising, which did not show which target groups were interested and such, PPC shows:
- which ads are delivering better results
- which visitors are highly qualified
- which advertising campaigns attract visitors and
- which ads are adding to the bottom line
Pay As You Go
Pay Per Click is a great addition to your marketing and advertising methods! A convenient way to know you will attract a certain amount of leads for a specified dollar amount. However know also that when you stop investing in it, you also loose your leads. Continue your search engine optimization, direct mail and word of mouth advertising! Pay Per Click is a great addition to what you have!
How It Works
When you are new to advertising online, you will be choosing a network first. Then set up an account, create text ads and decide a budget for advertisement. At this moment Google Adwords is the most used Pay Per Click advertising Network, with many customers coming through, also referred to as traffic flow. However there are several other good networks out there as well. Once familiar with the process, you can decide to improve at Adwords by choosing better keywords, ads and campaigns or to add in other programs or do both.
1EZ Consulting Orange County pay per click advertising management services can generate traffic and conversions to your website within hours of launch and within your set budget with our PPC management services.
Talk To Us Today
Let a consultant from 1EZ guide you to the right pay per click marketing services for your company
Content is the reason search began in the first place.
Content is King but engagement is Queen, and the lady rules the house!
The future of content marketing is in your hands.
Content marketing is more than a buzzword. It is the hottest trend in marketing because it is the biggest gap between what buyers want and brands produce.
Getting the Like is easy. It"s a light action. Anything else requires trust.
Sell-sell-sell sales methods simply do not work on social media.
Your top of the funnel content must be intellectually divorced from your product but emotionally wed to it.
Just as you don’t need to be on every single TV channel, I don’t believe a brand needs to be on every single social media one in a big way.
The cost of being wrong is less than the cost of doing nothing.
Social media creates communities, not markets.
On average, 8 out of 10 people will read your headline copy, but only 2 out 10 will read the rest.
The best marketing doesn’t feel like marketing.
Don’t be afraid to get creative and experiment with your marketing.
You can’t just place a few “Buy” buttons on your website and expect your visitors to buy.
Content is fire, social media is gasoline.
If you build it…you may still need Google AdWords.
Social media is about sociology and psychology more than technology.
You can’t be everything to everyone but you can be something to someone.
Not viewing your email marketing as content is a mistake.
Marketing is telling the world you’re a rock star. Content Marketing is showing the world you are one.
Content builds relationships. Relationships are built on trust. Trust drives revenue.
As social media grows and matures, showing a return becomes critical.